July's Humdrum Numbers

The black month that I'd thought was in the bag has turned into another nail-biter. Quickbooks says that revenue's $124 in the red as of this morning while Excel argues that it's up by $37; the remaining day and a half might still persuade Quickbooks to go black.   

When Excel and Quickbooks argue, I always back Excel even though Quickbooks always wins in the end.

Whatever. Cash flow is king, and a lousy start to the week left me $200 shy of paying off Mastercard on time. Credit card interest is factoring into this year's numbers for the first time ever.

July

Total income: -3.6%
Total COGS: +3.3%
Payroll: -17.1%

Marketing: -47.2%
Net Income (Profit) vs LY: +46.9% (+$321)

Actual Profit/Loss: -$364

Year to Date

Total income: -8.3%
Total COGS: -5.1%
Payroll: -7.2%

Marketing: -10.5%
Net Income (Profit) vs LY: -10.8% (-$203)

Actual Profit/Loss: -$2,084

I lost less money this July than I lost last July, so I suppose that passes for a win. Really, though, a few percent one way or the other doesn't make much difference until the rubber hits the road in September.

Cost of Goods Sold is a bit of a mystery. I can't figure out why COGS isn't rising and falling in lockstep with income; the only line item that seems out of line is "COGS other", which is the aggregate amount that I actually paid for the specific merchandise that sold.